Kingdom of Threads

About Kingdom of Threads

Kingdom of Threads - formerly Wildly Enough - is a Connecticut-based sticker, stationery, and gift company founded in 2021 by Chelsea Brennan and Lauren Garafalo, catering to book lovers, fantasy fans, and gamers. In addition to general merch for book lovers, Kingdom of Threads offers licensed merchandise for bestselling fantasy authors like Rebecca Yarros, Sarah J. Maas, and TJ Klune. We support over 1,300 indie shops and bookstores nationwide.

The story of Kingdom of Threads began during an entrepreneurship course Chelsea was teaching. With years of experience empowering women through Smart Money Mamas, a financial wellness business, Chelsea and Lauren launched Kingdom of Threads alongside 350 moms learning to start a business in 30 days. What began as a teaching tool and side project soon grew into a thriving business, showing that passion and purpose can lead to success.

We’re committed to fostering creativity and community, donating 10% of all profits to causes supporting literacy, equality, and LGBTQIA+ rights.